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Customer Focus
How to Use Consumer Trends
What are Consumer Trends? Consumer trends use data analysis to understand consumer behaviour. This includes sales, consumer surveys, benchmarking, consumer …
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Customer Focus
Testimonials and Reviews Strategy
What is the difference between a Testimonial and a Review? Testimonials are a type of review and social proof. The …
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Customer Focus
User-Generated Content (UGC) Guide for Influencers
What is UGC? UGC aka User Generated Content is content created by the audience (or consumer) for you to utilize …
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