What is long-form content?
Long-format content is practically what it says on the tin: content that is long. This can translate across all media types such as video, audio and in this instance copy. There are a lot of varying definitions of what long-form content specifically means when it comes to digital copy – but if we were to get granular, we suggest anything with over 750 words.
Long-form content also tends to tell some form of story with a beginning + middle + end. Therefore, the format matters!
Benefits of Long-Form Content?
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